by Decorating Den |
October 4th, 2012 |
In The Press
96 from Decorating Den Interiors to visit High Point Market, perhaps largest buyer group attending.
Easton, MD — “We may be the largest buyer group from a single company attending market,” says David Haseley, vice president of merchandising for North America’s largest home furnishings and interior design franchise company, Decorating Den Interiors(www.decoratingden.com), which will bring 96 franchise owners, interior decorators and staff to October’s High Point Market. They will come from 23 states including from as far away as Oregon, some of them driving their distinctive logoed ColorVan®.
“Furniture has grown to become our second largest product category in retail sales,” says Haseley. “Our design presentations are made in the customer’s home or office, so it is very educational for our business owners, who are also interior decorators, to personally visit the showrooms of our suppliers. In addition, our merchandising team will put together a ‘Highlights of the Market’ video to share with those that were not able to make it to High Point and as a review.”
Because the group is so large, they will be visiting many showrooms in four groups. Special events have been scheduled Tuesday evening with Libby Langdon at Braxton Culler, and Wednesday evening at Taylor King.
Kincaid Furniture will host the group for tours of its case-goods and upholstery furniture manufacturing facilities on Thursday.
ABOUT DECORATING DEN INTERIORS:
Established in 1969, DDI is the largest home furnishing franchise business in North America. Each interior decorator has access to thousands of samples of designer window, wall, floor covering, furniture and accessory products, all brought directly to the each client’s home or office. Decorating Den’s experts are featured in interior decorating magazines, journals and books, such as “Decorating…the Professional Touch,” by Decorating Den’s Director of Design, Carol Donayre Bugg, ASID, DDCD.